A blueprinting approach to service innovation in private educational institutions

Table 1 Guideline and procedure for service blueprinting

Classification	Contents
Logical sequence of service delivery system	-Logical and sequential array of admission and registration processes by visiting students and parents
	-Help saving time
	-Easily understandable service processes
	-Predictable service processes
Flexibility of service delivery system	-Prepare admission and registration processes based on differences of opinion between students and parents (e.g., admission procedure for registered, unenrolled, and new student)
Interaction between customers and providers	-Establish the system to effectively deliver services
Interaction between customers and providers	-For example: ▪ A student went to the wrong classroom for the first class. ▪ A student could not follow changes mode for class meeting locations or times. ▪ Class schedule reliably notes the name of the teacher school bus or other transportation is reliable and consistent.